Manage a content library in Marketo

In Marketo, all your content is grouped in the Design Studio, this is where your content library is stored in Marketo: all your templates for landing pages, emails or forms as well as your different files and images.

Overview of the Design Studio of Marketo

Let’s say that the Design Studio is not a Digital Asset Management tool but almost!
In fact, it allows you to import, download, store, classify, share, modify, create, replace, organize, delete, etc., all your multimedia content!

What can I import into Marketo?

You can import everything and for each import an html link is created.

• Images and GIF
• mp3 videos
• mp3 audio files
• Adobe Acrobat pdf or Adbode Flash files
• Word, PowerPoint files,

/Attention !\The maximum size of uploaded files is 50 MB.

How do I import my content?

Overall there are three different ways to integrate content into your platform:

• You can import images from a web page. By copying the URL of this page, Marketo will automatically identify the images contained in the page and you will only have to choose the one you want to use.
• Be careful, the URL you choose must redirect to a web page containing images and not correspond to the URL of an image.
• Or simply import files from your computer.
• Marketo is also integrated with the secure content platform “box” from which you can upload all your content directly into the design studio.

Possible actions in the Design Studio

Each content can be modified without changing the url: you can replace an image by another one without creating a new link and go back to all the objects that use this image to replace it!
Let’s imagine that your logo gets a makeover: no need to re-download the new logo, go back to all your assets and replace everything. Just replace the old one with the new one in the Design Studio and everything will be updated in a few seconds.