For the past 20 years, Sylvain has been choosing and assembling the best technologies for his key account clients, to help them create a successful end-to-end customer experience. Surely the Leonard of the team, he is a fan - and expert - of Marketo! He sits next to his clients, drives them forward and makes Marketing Automation projects succeed with his team.

  • Preference Center checklist

    Infographics • 23 September 2023

    5 rules for an efficient preference center In our checklist, you’ll find all our…

  • Infographic: the goals of conversational marketing

    Infographics • 11 July 2023

  • Data Quality cheat sheet

    Infographics • 11 July 2023

  • The 5 keys to Data Quality

    Infographics • 11 July 2023

  • The 7 causes of marketing automation failure

    Infographics • 10 July 2023

    Download our HD Infographic: The 7 causes of marketing automation failure Marketing automation has…

  • Triggers or real-time marketing in Marketo

    Videos • 23 May 2023

    🧙‍♂️⚔️👑 Embark on a journey of strategy and foresight with #MerlinLeonard and discover real-time…

  • Proving the value of marketing with Marketo’s Opportunity Influence Analyzer

    Videos • 22 May 2023

    🏰🧙‍♂️Salutations from the magical dominions of Merlin/Leonard! 🧙‍♂️🏰 Today’s tale from King Arthur’s 🤴court…

  • Use your CRM Business Model in Marketo for a better Customer Marketing thanks to Marketo Custom Objects

    Videos • 22 May 2023

    🔮✨👑 [Marketo Tip #05 – Your business model comes to life with Marketo] 👑✨🔮…

  • Increase your productivity in Marketo thanks to a great foldering and the Marketo naming convention

    Videos • 22 May 2023

    👑✨ Listen up, you valiant knights of the Round Table! ✨👑 The kingdom of…

  • Stop the press ! How to correctly stop a launched Marketo Campaign !

    Videos • 11 May 2023

    🔮 Marketo Tip #03: Stop Your Marketo Campaigns with Ease and Avoid Problems! 👑…

  • Find out how to track your site visitors with Marketo

    Videos • 10 May 2023

    👑 Discover the new Marketo Tip! Track visitors to your site with Marketo. 👀…

  • Know how to interpret Marketo emailing reports

    Videos • 10 May 2023

    👑 Arthur, noble king of Camelot, are you lost in the meandering numbers of…