Integrating Adobe Marketo with your CRM is key to a better marketing.
And with Marketo we have the chance to have two native integration with Salesforce and MS Dynamics.
But what for the others? A custom integration is always long, painful, and usually stops after the first version when you have just one flow.
The cost in missed go-to-market speed, bad decisions, or missing data is just huge. The IT department has always something better to do in the core business compared to developing custom integrations for the marketing.
That is where VertifyData comes handy. “Almost native” integrations between Marketo and the main CRMs : Pipedrive, SugarCRM, ZohoCRM, and obviously Salesforce and MS Dynamics.
Why the last two are you asking?
You may have SFDC or MS Dynamics and not be entirely satisfied with the native integration,
👉 you want to go further with more flows,
👉 or have a better control on the integration
👉 or you may have ONE Marketo that you want to connect to TWO Salesforce
I will deep dive in Vertify in our #marketoofficehour on Friday 13th at 10AM CET, and will answer all your questions !