marketing ops organization
<p>Streamline your business with an efficient marketing ops organization. Enhance operations and drive results through strategic marketing processes</p>
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Integration of Marketo with an external database
Marketo Office Hours - 15/11/19Sylvain Davril describes the steps to integrate Marketo with an external database (except Salesforce…
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QR Code & event
Marketo Office Hours - 15/11/19Sylvain Davril discusses productivity opportunities at a trade show, including QR code scanning. Scan…
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How to share a customer journey and a campaign plan with Miro
Marketo Office Hours - 08/11/19Sylvain Davril presents how he formalizes customer journeys at Merlin/Leonard; and how he can…
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Marketing automation without strategy is only ruin… of the weapon!
Our adviceThe royal way to crash your digital marketing: bet everything on the marketing automation…
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How to build your marketing budget in 2019?
Our adviceWith Leonard, we decided to launch remote workshops (the famous webinars) around our approach…
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Poor Marketing: the three deadly sins of the marketer
Our perspectiveThe Mercator is your bible and Seth Godin your spiritual guide. You are full…
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Posts Marketo
Marketing automation project failure: how to recover?
Our advicesOften poorly deployed or oversized, marketing automation tools can lead you straight into the…
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Succeed in the international deployment of your marketing automation project
Our adviceYou have decided to equip yourself with a solution for an international deployment of…
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The applications on Marketo
The basicsYou want to install new Marketo applications to optimize its operation but you do…
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How to integrate Marketo with your IS and CRM
The GuideYou are about to buy Marketo and you wonder if you can integrate it…
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Marketing budget nightmare with a spreadsheet
Our point of viewIn September, you will surely start again this infernal circle that is the creation…


