customer journey

<p>Enhance your marketing with insights on customer journey optimization. Explore strategies to improve engagement and drive conversions on every touchpoint.</p>

  •   Virtual roundtables

    How to share a customer journey and a campaign plan with Miro

    Marketo Office Hours - 08/11/19

    Sylvain Davril presents how he formalizes customer journeys at Merlin/Leonard; and how he can…

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  •   Posts

    Little Leonard’s Encyclopedia #3: Content Marketing

    Our advice

    Doing inbound marketing without first defining a content marketing strategy is a bit like…

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  •   Posts

    Improve your Customer Journey with Content Marketing

    Our point of view

    In this blog you will read several times that it is now essential to…

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  •   Posts

    How do I align my content strategy with my customer journey?

    The Guide

    That’s it! After many adventures, numerous surveys to determine your buyer personas (or “targets”)…

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  •   Posts

    Customer journey modeling, the first step towards a successful customer experience!

    Let’s say I decide to go to the movies this weekend. I have several…

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  •   Posts

    Introduction to Customer Experience in 8 points

    Delivering a memorable customer experience

      Point 1: What is Customer Experience? The customer experience is the set of…

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