[Infographic] – the goals of conversational marketing

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Conversational Marketing Objectives

In recent years, conversational marketing has become the new inbound marketing tool for brands and companies, particularly in B2B.

What you’ll find in this infographic:
Conversational marketing tools enable users to converse with a brand whenever and wherever they want. Implementing conversational marketing strategies will encourage the engagement of prospects and customers, by driving interactivity across different digital channels.

Posted By Sylvain

For the past 20 years, Sylvain has been choosing and assembling the best technologies for his key account clients, to help them create a successful end-to-end customer experience. Surely the Leonard of the team, he is a fan - and expert - of Marketo! He sits next to his clients, drives them forward and makes Marketing Automation projects succeed with his team.