Generix Group • Clara Guénand

Read the testimony of Clara Guénand, Generix Group, Marketing Manager.

7 good practices for your preference center

The preference center (PC) is an ideal tool for optimizing the customer experience, provided…

Build Marketo emails that won’t go unnoticed

Who has never heard “email marketing is dead”? Well, well, well! With over 90%…

Engaging Marketo landing pages to boost conversion!

We are in the middle of a schizophrenia when we have to make Landing…

14 ideas to boost your Marketo forms

I explain in this article how to extend the functionality of your Marketo forms,…

Marketo Email and dynamic attachment

Sylvain Davril presents how to add a dynamic attachment with the recipient. Marketo email…

Tracking site customer area and custom activities

Sylvain Davril discusses the problem of tracking activities on a customer space site whose…

Pre-filling of Marketo forms

Sylvain Davril discusses the change made by Marketo regarding form pre-filling. Change in the…

The 5 ingredients for a successful emailing

When he wrote to Vivian to win her heart, Merlin did not praise his…

Practicing Marketo without training: the 10 mistakes of the layman

Are you a digital native and understand any new interface you come across very…

How to get trained and learn all about Marketo

Your company has chosen Marketo and we congratulate it! You are about to discover…

Omni channel Marketing: personalize your website according to the user with Marketo

Personalize your website according to the user – all in real time, Real Time…