Know how to interpret Marketo emailing reports

Marketo Tip #01

5mn   Beginner Level

👑 Arthur, noble king of Camelot, are you lost in the meandering numbers of Marketo’s email reports?

Fear not, the devoted team of knights at Merlin/Leonard is here to rescue you!

For this first Marketo Tip, Sylvain Davril, our fearless founder and the Leonard of the team, sets off on a quest to make you a master in interpreting your email campaign statistics. 🧙‍♂️

In this epic adventure:

  • 📊 Exploration of esoteric performance indicators for email campaigns
  • 📧 Deciphering of hard bounce and soft bounce, these cryptic terms
  • ⏰ Analysis of send times to captivate your audience
  • 🔍 Confrontation of data in the legendary Email Performance and Email Link Performance reports

Join the round table of Merlin/Leonard and demystify email reporting with Marketo. Subscribe to our channel to not miss the next Marketo Tips that will lead you to marketing glory! 🏰

And join us every Friday at 10 am for a free hour of dialogue, questions, and exchanges on Marketo’s best practices.

Posted By Sylvain

For the past 20 years, Sylvain has been choosing and assembling the best technologies for his key account clients, to help them create a successful end-to-end customer experience. Surely the Leonard of the team, he is a fan - and expert - of Marketo! He sits next to his clients, drives them forward and makes Marketing Automation projects succeed with his team.