{"id":667,"date":"2019-11-21T09:22:39","date_gmt":"2019-11-21T08:22:39","guid":{"rendered":"https:\/\/merlinleonard.com\/en\/?p=667"},"modified":"2024-11-21T15:00:56","modified_gmt":"2024-11-21T14:00:56","slug":"qr-code-event-marketo-office-hours-15-11-19","status":"publish","type":"post","link":"https:\/\/merlinleonard.com\/en\/qr-code-event-marketo-office-hours-15-11-19\/","title":{"rendered":"QR Code &#038; event"},"content":{"rendered":"<p>Sylvain Davril discusses productivity opportunities at a trade show, including QR code scanning.<\/p>\n<h2 id=\"h-scan-de-qr-code-sur-un-salon-et-envoi-instantan-d-un-un-email-marketo-la-personne\">Scan a QR code at a trade show and instantly send a Marketo email to the person?<\/h2>\n<h3 id=\"h-question\">Question :<\/h3>\n<p>How do you scan a QR code at a trade show to get the person&#8217;s contact information, send it to <a href=\"https:\/\/merlinleonard.com\/en\/marketo\/\">Marketo<\/a>, and instantly send them an email?<\/p>\n<h3 id=\"h-les-faits\">The facts:<\/h3>\n<p>Marketo cannot scan QR codes alone. The Marketo Event application on tablets does not allow to do it.<\/p>\n<p>It is necessary to use a third party system.<\/p>\n<h3 id=\"h-la-solution\">The solution:<\/h3>\n<p>The good reflex is to go on Launchpoint Marketo &#8211; launchpoint.marketo.com -, in the &#8220;Events&#8221; category and to look for the appropriate solution.<\/p>\n<p>1\/ The icapture solution seems promising but I have not tested it.<\/p>\n<p><a href=\"https:\/\/launchpoint.marketo.com\/icapturecom\/universal-badge-scanning-for-trade-shows\">https:\/\/launchpoint.marketo.com\/icapturecom\/universal-badge-scanning-for-trade-shows<\/a><\/p>\n<ul>\n<li>universal badge scan<\/li>\n<li>business card scanning<\/li>\n<li>integrated with Marketo<\/li>\n<li>on-the-fly segmentation<\/li>\n<\/ul>\n<p>2\/ If <strong>you<\/strong> are organizing the show and you need to generate QR codes to be able to scan them when the participants arrive, this solution is worth exploring<\/p>\n<p><a href=\"http:\/\/brightaspects.com\/RajeshTalele\/portfolio-item\/generate-personalized-qr-code-in-marketo\/\">http:\/\/brightaspects.com\/RajeshTalele\/portfolio-item\/generate-personalized-qr-code-in-marketo\/<\/a><\/p>\n<p>I didn&#8217;t test it either.<\/p>\n<h2 id=\"h-rejoignez-nous-aux-office-hours\">Join us at Office Hours \ud83d\ude09<\/h2>\n<p>One hour every Thursday to ask all your questions and share around Marketo best practices.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sylvain Davril discusses productivity opportunities at a trade show, including QR code scanning. Scan&#8230;<\/p>\n","protected":false},"author":3,"featured_media":3128,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"","_yoast_wpseo_linkdex":0,"_yoast_wpseo_content_score":90,"inline_featured_image":false,"footnotes":""},"categories":[24,25],"tags":[34,37,42,49,43,47],"technology":[],"class_list":["post-667","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-videos","category-virtual-roundtables","tag-event-marketing","tag-integration","tag-marketing-automation","tag-marketing-ops-organization","tag-marketing-stack","tag-marketing-office-hours"],"acf":{"rsrc_module":null,"meta_duration":5,"meta_difficulty":"dif-medium","post_subtitle":"Marketo Office Hours - 15\/11\/19","modules":[{"acf_fc_layout":"mod_video","mod_video__embedcode":"<div itemprop=\"video\" itemscope itemtype=\"http:\/\/schema.org\/VideoObject\" title=\"Scan de QR code sur un salon et envoi instantan&eacute; d'un email Marketo &agrave; la personne? MLOH 2019 11 15\"><meta itemprop=\"name\" content=\"Scan de QR code sur un salon et envoi instantan&amp;eacute; d'un email Marketo &amp;agrave; la personne? MLOH 2019 11 15\" \/><meta itemprop=\"description\" content=\"Scan de QR code sur un salon et instantan&amp;eacute;ment envoyer un email Marketo &amp;agrave; la personne?  Sylvain Davril discute des possibilit&amp;eacute;s de productivit&amp;eacute; sur un salon, notamment le scan de QR codes.   Question :    Comment scanner un QR code sur un salon pour obtenir les coordonn&amp;eacute;es de la personne, l&amp;rsquo;envoyer &amp;agrave; Marketo, et instantan&amp;eacute;ment lui envoyer un email?   Les faits :    Marketo ne peut scanner seul les QR codes. L&amp;rsquo;application Marketo Event sur tablettes ne permet pas de le faire.   Il est n&amp;eacute;cessaire de passer par un syst&amp;egrave;me tiers.   La solution :    Le bon reflexe est d&amp;rsquo;aller sur le Launchpoint Marketo &amp;ndash; launchpoint.marketo.com -, dans la cat&amp;eacute;gorie &amp;laquo; Events &amp;raquo; et de chercher la solution qui convient.   1\/ La solution icapture semble prometteuse mais je ne l&amp;rsquo;ai pas test&amp;eacute;e.    https:\/\/launchpoint.marketo.com\/icapturecom\/universal-badge-scanning-for-trade-shows   - scan de badge universel  - scan de business cards  - int&amp;eacute;gr&amp;eacute;e &amp;agrave; Marketo  - segmentation &amp;agrave; la vol&amp;eacute;e   2\/ Si vous organisez le salon et que vous devez g&amp;eacute;n&amp;eacute;rer des QR codes pour pouvoir les scanner lorsque les participants arriveront, cette solution est &amp;agrave; explorer    http:\/\/brightaspects.com\/RajeshTalele\/portfolio-item\/generate-personalized-qr-code-in-marketo\/    Je ne l&amp;rsquo;ai pas test&amp;eacute;e non plus.   Marketo Office Hours  - Tous les vendredis &amp;agrave; 11h, gratuit  (hors jours f&amp;eacute;ri&amp;eacute;s)  - Une heure pour poser toutes vos questions.  - Un partage de bonnes pratiques par la communaut&amp;eacute;  - S'inscrire ici :  https:\/\/m-l.site\/Marketo-Office-Hours-5\" \/><meta itemprop=\"url\" content=\"https:\/\/videos.merlinleonard.com\/scan-de-qr-code-sur-un-salon-et-2\" \/><meta itemprop=\"thumbnailUrl\" content=\"https:\/\/videos.merlinleonard.com\/64968561\/68121121\/79199bf2c8956e4d03994ef20d27f954\/large\/scan-de-qr-code-sur-un-salon-et-2-21-thumbnail.jpg\" \/><meta itemprop=\"image\" content=\"https:\/\/videos.merlinleonard.com\/64968561\/68121121\/79199bf2c8956e4d03994ef20d27f954\/large\/scan-de-qr-code-sur-un-salon-et-2-21-thumbnail.jpg\" \/><meta itemprop=\"contentUrl\" content=\"https:\/\/videos.merlinleonard.com\/scan-de-qr-code-sur-un-salon-et-2\" \/><meta itemprop=\"embedUrl\" content=\"\/\/videos.merlinleonard.com\/v.ihtml\/player.html?token=79199bf2c8956e4d03994ef20d27f954&amp;amp;source=embed&amp;amp;photo%5fid=68121121\" \/><meta itemprop=\"uploadDate\" content=\"2021-04-08T17:47:26\" \/><meta itemprop=\"height\" content=\"360\" \/><meta itemprop=\"width\" content=\"640\" \/><meta itemprop=\"duration\" content=\"T1M36S\" \/><div style=\"width:100%; height:0; position: relative; padding-bottom:56.25%\"><iframe title=\"Scan de QR code sur un salon et envoi instantan&eacute; d'un email Marketo &agrave; la personne? MLOH 2019 11 15\" src=\"\/\/videos.merlinleonard.com\/v.ihtml\/player.html?token=79199bf2c8956e4d03994ef20d27f954&source=embed&photo%5fid=68121121\" style=\"width:100%; height:100%; position: absolute; top: 0; left: 0;\" frameborder=\"0\" border=\"0\" scrolling=\"no\" allowfullscreen allow=\"autoplay; fullscreen\"><p>Your web browser does not support iframes, which means that the video Scan de QR code sur un salon et envoi instantan&eacute; d'un email Marketo &agrave; la personne? 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