digital maturity

  • Econocom: Marketo support boosts digital transformation

    Blog • Marketing Automation • 21 February 2019

    Discover how Merlin/Leonard orchestrated the deployment of the Marketo solution within Econocom, a European…

  • [QUIZ] – Digital Marketing Maturity Gain Calculator

    Blog • Digital Transformation • 5 February 2019

    Progressing in digital marketing maturity is an indispensable marketing strategy”… “We must adopt new…

  • Quiz: Evaluate the level of digital marketing maturity of your company

    Blog • Digital Transformation • 7 January 2019

    What is your digital marketing maturity level? How do you know if your company…

  • Infographic: Achieving digital maturity in 6 steps

    Blog • Marketing Strategy • 25 June 2018

    Are you getting ready to (re)embark on the race to transform your digital marketing?…

  • Marketing automation project failure: how to recover?

    Blog • Marketing Automation • 14 June 2018

    Often poorly deployed or oversized, marketing automation tools can lead you straight into the…

  • B2B digital marketing maturity: the first three months and the content strategy (2/7)

    Blog • Marketing Strategy • 17 May 2018

    The maturity of B2B digital marketing continued… As a reminder, here is the first…

  • Maturity of B2B digital marketing: the implementation of marketing automation (3/7)

    Blog • Marketing Strategy • 2 October 2017

    After preparing the base camp to start your digital marketing climb, and the launch…

  • B2B Digital Marketing Maturity: Prepare for the Long Journey (1/7)

    Blog • Marketing Strategy • 27 September 2017

    First in a 7-part series on digital marketing maturity, find out today how to…

  • 10 signs that you are ready for marketing automation

    Blog • Marketing Automation • 17 November 2015

      To improve its customer journey and relationship, your company will most likely opt…

  • The steps of a Digital Marketing revolution

    Blog • Digital Transformation • 27 April 2015

    Switching to an inbound marketing strategy is never easy, which is why Sylvain Davril,…

  • ROI and Digital Marketing

    Blog • Marketing Strategy • 17 February 2015

    A crowd at the doors of the stores, stamping their feet, ready for the…