Content management – Marketo Office Hours special 05/07/2021

In this session of Marketing Office Hours, we’ll talk about planning and organizing your…

Switching from Paperboard to Marketo

Today’s topic is how to go from a campaign plan on paperboard to Marketo:…

Data Quality : Marketing stack ?

To fight a multi-headed hydra, it is essential to choose your weapons well in…

Presentation and integration of Outgrow

This session was dedicated to the conversational marketing tool Outgrow, partner of Merlin/Leonard. Sylvain…

Integration : Marketo & CRM

This session was dedicated to Marketo – CRM integration. Sylvain opens his Marketing Automation…

Marketing OPS – Team organization

This session was dedicated to the organization of Marketing Ops teams and in particular…

What are the different conversational marketing solutions?

Conversational marketing tools allow brands and businesses to improve the customer experience and attract…

AFP • Thomas Boykin

Read the testimony of Thomas Boykin, AFP, Head of CRM and Marketing Automation.

Calculators, questionnaires, quizzes and other online tests: why we chose Outgrow

Between a web page full of marketing blah blah blah and an online questionnaire,…

Take back control of your Marketo CRM integration

Ok, I’m aware: talking about Marketo CRM integration is not the most glamorous topic!…

How does the Marketo Salesforce integration work?

How can Marketo Salesforce integration drive revenue? Marketing and sales are too often separated…

Xeno’s Conversational Marketing to increase engagement

How to increase the conversion of your website thanks to conversational marketing (Live chat…