Optimize your Marketo Content Downloads to Boost Engagement : Tips from Sylvain Davril

Find out how to maximize engagement via Marketo content downloads. Gated/Not Gated strategies, form placement and more.

Dynamic Chat and LiveChat Marketo: A Revolution in Customer Interaction

Discover how Dynamic Chat and LiveChat Marketo transform customer engagement into a personalized, interactive experience. Enter the era of dynamic communication!

Revolutionize Your Marketing with Beautiful Marketo Email and LPs Templates via OTOWUI

Hello, I’m Sylvain Davril from Merlin/Leonard. Today, I’d like to share with you a…

Little Leonard’s Encyclopedia #2: Personas

Buyer personas, lead generation, inbound marketing… You think we’re talking down to you with…

Content management – Marketo Office Hours special 05/07/2021

In this session of Marketing Office Hours, we’ll talk about planning and organizing your…

Complete integration of Marketo and Google Analytics

Get the best out of your content with DivvyHQ

Tracking site customer area and custom activities

Sylvain Davril discusses the problem of tracking activities on a customer space site whose…

How to share a customer journey and a campaign plan with Miro

Sylvain Davril presents how he formalizes customer journeys at Merlin/Leonard; and how he can…

Little Leonard’s Encyclopedia #3: Content Marketing

Doing inbound marketing without first defining a content marketing strategy is a bit like…

Improve your Customer Journey with Content Marketing

In this blog you will read several times that it is now essential to…

How do I align my content strategy with my customer journey?

That’s it! After many adventures, numerous surveys to determine your buyer personas (or “targets”)…