Data Quality, a pillar of the customer experience

Webinar proposed by Merlin/Leonard; Replay of Thursday, February 25, 2021 at 10am

Data Quality as a Pillar of the Customer Experience

What you’ll take away from the replay of this virtual roundtable:

  1. Understanding the challenges of data quality
    You can no longer ignore the cost of poor data quality in the age of customer experience. Sylvain explains why this topic should be on your radar.
  2. See what data quality campaigns we have in place at M/L.
    👉 lead acquisition tracking
    👉 data enrichment
    👉 alerts
    👉 duplicate merge
  3. Discover Data Quality solutions
    👉 for data enrichment (CaptainVerify and Dropcontact)
    👉 for duplicate detection and automated deduplication (Cloudingo)
  4. Questions – Answers

0 slides, I open up my Marketing Automation, my third-party solutions and show you!

Posted By Sylvain

For the past 20 years, Sylvain has been choosing and assembling the best technologies for his key account clients, to help them create a successful end-to-end customer experience. Surely the Leonard of the team, he is a fan - and expert - of Marketo! He sits next to his clients, drives them forward and makes Marketing Automation projects succeed with his team.