7 reasons why your marketing automation might fail

HD Infographics: The main causes of marketing automation failure

Often poorly deployed or oversized, marketing automation tools can lead you straight into the wall, and make you spend a lot of resources for very little. It is not enough to choose (well) a tool to set up an automated marketing mechanism that works… and that pays off.

Posted By Vincent

Vincent is a Marketing Automation consultant at Merlin/Leonard and a certified Marketo expert. He helps his clients set up their marketing campaigns and accompanies them on their Marketing Automation projects. He is Merlin/Leonard's main trainer.