Pack Marketo Advanced On-Demand + Coach

Become autonomous on Marketo

Build your Marketo expertise with a certified consultant in three days, and reinforce your learning with the online version for 90 days; for beginners and intermediate users.
Price for the 1st person, 50% discount from the 2nd person.

Access: 90 days for the on-demand version   Duration: 6 half-days (21 hours)   Difficulty: Beginner / Intermediate

  • Ideal for intermediate users
  • A dedicated coach to accompany you and answer all your questions
  • 172 videos of 7 hours in total with Sylvain Davril, the Marketo expert
  • 29 exercises to practice the lessons
  • 33 quizzes to lock in your understanding
  • In-Depth Guide for the Email Program Template and A/B Testing
  • Step-by-step guide to your event, nurturing and advanced nurturing program
  • A final evaluation
  • Qualiopi pack to finance your training (OPCO)!

What you will learn

You will deepen the notions covered in the First Steps and the Essentials, with the best tips and tricks from our experts.
You will practice by creating program templates that you can easily clone later to save time.
Workshops are designed to get you working in Marketo from the simplest to the most advanced campaign.

These campaigns, once completed, will be both models and production campaigns for the newsletter, events and your nurturing scenarios…
Our methodology is based on short videos, showing a feature, an exercise to do on your side to practice and a quick quiz to validate that you have assimilated the concept presented.

Campaigns created during the workshops

  • Email campaign + A/B testing (Newsletter or prospecting campaign)
  • Event / Webinar
  • Nurturing and Advanced Nurturing

Reports will be created in each campaign.

And much more for successful marketing:

  • The best examples of screenplays in Merlin/Leonard
  • Sylvain’s tips
  • Step-by-step guides to successful campaigns
  • and answers to all your questions by our experts!

Optimize the cost of your training!

Merlin/Leonard is registered as a Qualiopi certified training organization.

Logo Qualiopi

This course should be of particular interest to you if…

  • You want to become autonomous in Marketo and create your Marketing initiatives from A to Z!
  • You will be managing Marketo for your team and need to know the solution at your fingertips
  • You must create and make available marketing campaign templates for other departments or subsidiaries

This training is not open to marketing agencies and consultants.


Save 15% by choosing now the Marketo First Step + Essentials + Advanced Pack in video with instructor + 90-day online access

What our clients say

Our certified consultants

  • Sylvain Davril
    Leonard & Marketo Architecte
    For the past 20 years, Sylvain has been choosing and assembling the best technologies for his key account clients, to help them create a successful end-to-end customer experience. Surely the Leonard of the team, he is a fan - and expert - of Marketo! He sits next to his clients, drives them forward and makes Marketing Automation projects succeed with his team.
  • Vincent Mauduit
    Consultant certifié Marketo
    Vincent is a Marketing Automation consultant at Merlin/Leonard and a certified Marketo expert. He helps his clients set up their marketing campaigns and accompanies them on their Marketing Automation projects. He is Merlin/Leonard's main trainer.
  • Anne-Sophie Mazurek
    Certified Senior Marketo Consultant
    Passionate about marketing, strategy and CRM, Anne-Sophie is a qualified, dynamic and professional consultant with a wide range of skills from consulting to operations in marketing, strategy, customer relationship management, digital, events, project management and business development acquired during more than 10 years of experience within international premium brands in France and abroad.